LinkedIn is a social network for professionals. What is the Value of LinkedIn to Your Marketing Strategy? There are some differences between Showcase Pages and a LinkedIn company page that make it a valuable promotional channel and a viable way to pick up an engaged following.
LinkedIn Showcase pages allow brands to target individual market segments with relevant information and to engage with audiences more easily.
Build Deeper Engagement with LinkedIn Showcase PagesĮven if your business has a well-oiled mechanism in place for producing quality content, there is one channel for promoting that content that often gets overlooked.
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